2018 Pumps Market Brand Report
By 2019, global industrial pump demand is forecast to reach nearly $59 B. Due to the increase in downstream processing capacity additions, demand for pumps is forecast to increase over the next few years. Pump demand is expected to be especially robust in developing countries in the Asia-Pacific region where several nations are actively boosting refining, petrochemicals and gas processing/LNG capacity.
Downstream processing facilities use several types of pumps to ensure feedstock and product flows are uninterrupted and working efficiently. Pump manufacturers invest significant time and resources to increase pump effectiveness, reliability
Hydrocarbon Processing recently completed a market survey pertaining to the perception and image of the top pump suppliers. The survey gathered over 200 responses, with 84% directly involved in the purchase of pumps.
The respondents answered branding questions relating to:
- Brand familiarity
- "Top-of-mind" suppliers of manufacturer or supplier of pumps
- Characteristics associated with top brands
- Relative importance of these characteristics to buyers
- Images associated with the top brands.
The survey also included marketing questions such as:
- What types of pumps do you buy and what offerings are important to your purchase decision?
- What sources of information are important to you when selecting pumps?
- Do technical articles about pumps provide more interest for buyers?
The results of this survey will be available on Wednesday, August 22nd in Hydrocarbon Processing's 2018 Pumps Market Brand Report. This 12-page report will also include an updated forecast of the industrial pump sector and the industry at large.
Cost for the PDF: $3,500 net.
Click here to order a copy of the 2018 Pumps Market Survey Report!
For more information, please contact your sales representative or Catherine Watkins.
Comments